Wanbo District Urban Exhibition Hall Renovation Design

In June 2024, the Guangzhou Wanbo District Urban Exhibition Hall grandly opened. The exhibition hall was jointly developed by Yuexiu Group with the Panyu District government and enterprises. PILLS Studio was invited to undertake the planning and design tasks for the hall, creating a landmark space that integrates exhibition, sales, reception, and brand image display. The urban renewal project of the Wanbo District is based on long-term planning and development that spans over ten years. Its scope goes beyond traditional residential developments, aiming to create a multifaceted urban unit within the future CBD core area, combining industry, education, entertainment, low carbon, and smart technologies. The first floor of the exhibition hall comprehensively showcases the vision of the future urban complex in the Wanbo District. It serves as a governmental platform to demonstrate the urban renewal model, setting a new benchmark for Guangzhou's future urban development. The second floor interprets the urban design of the Liren Dong project and offers a deep exploration of future lifestyles. It also serves multiple functions, including brand cultural promotion, negotiation, and social spaces, providing the public with a new immersive and versatile experience. The design and curation center around the "Wanbo Eye" installation ,integrating technology and immersive spatial experiences The exhibition becomes a tangible representation of the vision for the future urban renewal project of Wanbo. It combines images, text, and spatial layering to connect the present and future of the city, imbuing the space with possibilities for exploring the future. In this multi-dimensional experience, the audience encounters an ideal future lifestyle and witnesses the birth of a new benchmark for the development of Guangzhou's future urban landscape.

Project type: Curation and Exhibition Design Project Location: Wanbo Business District, Changlong, Guangzhou Owner: Yuexiu Property Guangzhou Region Owner Team: Zhang Yi, Li Jiankai, Sun Yongjun, Lei Ting, Gao Bei, Huang Sijia Design Area: 2380 m² Design Time: 2023-2024 Curation and Exhibition Design: PILLS Principal Architect: Wang Zigeng Curation Team: Jiang Xingzhu, Liu Jingyi Design Team: Wang Manying, Liu Chenyao, Song Yuzheng, Lin Hanye, Wu Yue, Yang Yuhang, Tan Xin, Zhao Xiaoting Construction Drawing Team: Zhou Ying, Cui Shengcheng, Wang Yuting Structural Consultant: Yan Yu Digital Content and Multimedia Implementation: Silkroad Visual Technology Co., Ltd. Photography: Zhang Chao, Wang Zigeng